SMS rebrands as it expands from energy metering into low-carbon and water infrastructure

Scottish energy solutions firm SMS has unveiled a new brand identity as it moves beyond its metering roots into low-carbon technology and water infrastructure. The company now manages over 7.5 million meters and has invested more than £2 billion in UK smart metering and related infrastructure. It has also expanded into Germany's metering market and the UK water sector after integrating several subsidiaries, backed by KKR and USS. The rebrand comes as the UK targets around £40 billion in annual clean power investment through 2030, driving demand for data and technology to improve energy system flexibility. SMS says its broader capabilities, including funding, field operations, and long-term asset management, are becoming more critical as the country decarbonises. The company's chief executive stresses that metering was just the starting point, with the new brand reflecting a wider focus on integrated energy, low carbon, and water solutions.