Lotte Mart is launching a capacity building program for young farmers focused on eco-friendly and low-carbon cultivation. The initiative includes practical training on sustainable crop management and the distribution of biochar, a soil amendment used to sequester carbon and reduce greenhouse gas emissions. Beyond technical training, the program helps farmers establish sales channels through online branding and offline pop-up events. This approach links sustainable agricultural production with retail market access to ensure the economic viability of low-carbon farming.
