Landseed, a new company backed by conservation veterans, aims to turn ecological outcomes into tradable financial assets. The company uses ground-level sensors to track biodiversity, soil carbon, water quality, and other metrics, then mints credits from verified data. Unlike traditional carbon offsets, Landseed says its Earth Credits cover a broader range of ecological health indicators and are owned by conservation organizations, not by Landseed itself. The model has three layers: Earth Pulse Nodes for data collection, Earth Credits for sale on voluntary markets, and Earth Signals for licensing to insurers and researchers. The company has raised $500,000, including a recent $400,000 investment from the Richard King Mellon Foundation. Landseed plans to focus on measurement integrity and let conservation groups set their own credit prices, aiming to create a self-sustaining financial market for nature protection.
