A coalition of 40 organizations is urging the European Commission to include strong demand-side measures in the upcoming Industrial Accelerator Act. The group argues that without guaranteed lead markets, low-carbon industrial products cannot compete with cheaper, high-carbon alternatives. Proposed measures include mandatory green public procurement, harmonized EU product standards, and financial tools to de-risk private investment. The goal is to close the cost gap for clean manufacturing and ensure industrial decarbonization stays on track.
