EcoRatings Founder Aditi Balbir on AI-Powered Sustainability and Carbon Credit Tokenization
indianstartuptimes.comAditi Balbir, founder of EcoRatings, explains how her startup uses AI to make sustainability measurable for enterprises. The company focuses on AI agents for ESG data analysis and carbon credit tokenization, turning fragmented environmental data into actionable insights. EcoRatings started with INR 75 lakhs in pre-seed funding and aims to become a global sustainability intelligence backbone. Balbir's experience scaling V Resorts in eco-tourism showed her that sustainability is a core business necessity, not a peripheral concern. EcoRatings builds patent-protected AI that works across industries and geographies, providing audit-grade traceability from source data to outputs. The platform helps organizations reduce emissions and improve efficiency without relying on manual reporting. The article highlights the convergence of sustainability and generative AI as a key trend attracting investors. EcoRatings' approach to carbon credit tokenization and real-time decision-making could make sustainability reporting more transparent and actionable for companies navigating evolving regulations.
