Cero Hero: Using Blockchain to Track Individual Carbon Footprints and Sustainability Scores
americanbazaaronline.comSri Saiteja Annareddy, founder of Cero Hero, is developing a system to turn daily sustainable habits into verifiable climate credits. The platform uses a unique Cero ID and blockchain technology to record climate positive actions, creating a sustainability score for individuals. The project focuses on moving away from corporate dominated climate action by empowering individuals to track their own impact. Recent pilots include work with RTA Dubai to reduce boat emissions through driver behavior changes and partnering with universities to integrate sustainability into student curriculums.
