Agreena, a Copenhagen based soil carbon platform with a London hub, has named Cameron McLain as its new board chair. McLain, co-founder of Giant Ventures, has been on the board since 2021 and helped with the company's seed funding. He replaces founding chair Jytte Rosenmaj. The company says it now covers over five million hectares of arable land across 20 markets and plans to focus on international growth and commercial scale. Agreena works with farmers to adopt regenerative agriculture practices and generate carbon credits from improved soil management. The leadership change signals the company is moving from early stage development into a phase focused on scaling its platform and expanding its market reach. For anyone tracking soil carbon as a real decarbonization lever, this is a company to watch as it tries to prove the economics work at scale.
